Adidas is German sports and athletes shirt and footwear maker; they are a giant brand in international sports and one of the top two in the whole world.
They are known for producing various top-level athletes of different sports all over the world.
Adidas has a pyramid of football sponsorship with some clubs and national teams; they have a five-team elite group that has Manchester United, Bayern Munich, Juventus, Arsenal, and Real Madrid.
Below them is a premium category of teams that involves Ajax, Besiktas, River Plate, and Flamengo. There are also other teams in lower categories of standard category, third-party category, and some teams who have no contract at all.
Beyond these names, national team contract deals with Adidas fall into the same protocols. They are undoubtedly associated with some of the best athletes in the world of sports and definitely soccer, and here we will take a look at fifteen soccer teams (clubs and national teams) that are sponsored by Adidas.
1. Real Madrid
Real Madrid are one of the soccer clubs with the most trophies in history, so it’s no surprise that they are sponsored by Adidas.
Adidas’ sponsorship of Real Madrid was recently reviewed in 2019 and will run for ten years, with 1,100m euros coming in over the next ten years for the La Liga giants.
Real Madrid’s €1.1 billion (£946m/$1.2bn) new deal with the German sports giant will extend their partnership till 2028, which will make it 30 years that the two big brands have been working together.
2. Bayern Munich
Bayern Munich are currently one of the best soccer teams in the world.
Bayern Munich will have the iconic three stripes till at least 2030 after their new €900 million (£650 million) contract with Adidas in 2015. This translates to €60 million (£43 million) each season for the Bundesliga giants.
Apart from the iconic Red kit, Adidas provides away and third kits for Bayern Munich, not forgetting special kits like the yearly Oktoberfest kit.
3. Manchester United
Unlike the first two, Manchester United’s deal will run for the next two years until a renewal or a shift to new kit makers. United signed a ten-year sponsorship deal worth £750 million with Adidas in 2015.
Adidas is just one of the numerous team and shirt sponsors that Manchester United has alongside the shirt sponsor, TeamViewer.
Man United are one of the richest soccer clubs in the world.
4. Juventus
Italians Juventus have a deal with Adidas till 2027 worth over €400m since the extension and renewal agreed upon in 2018 before the old deal reached the 2021 expiration.
The Germans had kitted some of the Old Lady’s best days since the 2015/16 season when they took over from the old sponsors when they won back-to-back Serie A titles and UEFA Champions League finals.
The Old Lady’s black and white stripes have gone under varying designs, and they have included a yellow trim for the 2023/2024 kit.
5. Arsenal
Arsenal fans were elated when Adidas was announced to be the new kitmakers for the club starting from the 2019/2020 season, and that delight was confirmed with some brilliant designs.
A few years later, the two bodies reached an agreement to extend the deal until at least 2030.
As one of the best soccer teams in London, Arsenal need to start winning trophies to ensure they have more lucrative sponsorship deals like this.
6. Ajax
The relationship between Ajax and Adidas has been in place since the 2000-2001 season, while Addidas officially became the main sponsor on July 1, 2009.
The current deal runs till 2025, although reports do indicate that the Dutch giants could become an Adidas A-List team with the next deal.
7. Boca Juniors
In Argentina, Boca Juniors is one of the biggest club sides in the country, but they didn’t partner with Adidas until 2020 and signed a deal till 2030 at the least.
8. AS Roma
Italian Club AS Roma will only join the Adidas family in 2023/2024, but it is not their first time coming together.
AS Roma joins Adidas group of clubs under the premium category from next season after their deal with New Balance comes to an end.
The German manufacturer has kitted the Giallorossi back in the past between 1991 and 1994.
AS Roma are one of the soccer clubs with the most debts.
9. Japan
The Japanese national team had one of the best kits at the 2022 World Cup in Qatar. The kit was manufactured by Adidas.
Japan is another long-term partner of Adidas; the German Kit manufacturer has been kitting Asians since 1999 and has made some iconic and interesting designs for them.
The relationship between the two will continue even though the last publicized deal was expected to end in December 2022.
However, an extension has been made, although details have been kept secret.
10. Olympique Lyon
You may have seen the 2023/2024 kit for Olympique Lyon from Adidas in continuation of their deal that runs till 2025.
11. Jamaica
Jamaica may not be one of the biggest footballing countries in the world, but coming into 2023, they joined the Adidas family and will be kitted by the Germans who replaced Umbro.
One of the aims of the partnership will be to celebrate Jamaican football, style, and culture.
Jamaica’s Adidas deal is on the same level as the likes of Belgium and Colombia.
12. Mexico
By the time the 2026 FIFA World Cup schedule for USA, Canada, and Mexico comes to play, it would have been 20 years since Adidas and Mexico became partners.
It would not have been so had they not renewed their deal with Adidas in 2019 to extend it till 2026.
It is also a thing of pride for Adidas to kit CONCACAF’s most successful country.
13. Colombia
No true football fan will forget what James Rodriguez did at the 2014 FIFA World Cup in Brazil in an Adidas Jersey.
That was 3 years after Adidas started manufacturing kits for the Colombia national team.
That deal was supposed to run till 2022, but with an extension already signed, expect more from Adidas to Colombia till 2030.
14. Argentina
Argentina are one of the best national soccer teams in the world. In fact, they are number 1 in the latest FIFA rankings.
The Argentine national team is one of the most important for Adidas, especially after the South Americans, who won the last FIFA World Cup in 2022.
Consequently, Adidas launched Argentina’s 3-Star home jersey on Boxing Day on December 26, 2022, and it sold out within minutes.
15. Belgium
Adidas’ deal with the Royal Belgian Football Association (RBFA) started in 2014 before the World Cup.
After the initial 6 years, Adidas will continue to manufacture kits for both the Belgian men’s national team and the women’s national team until at least 2026.
