Puma is a sports and casual wear manufacturing company that has been in existence since 1948.
The German multinational corporation was founded by Rudolf Dassler, the brother of Adolf Dassler, who founded another popular sportswear company Adidas.
Though not as popular as some of the bigger kit-making companies, Puma has been able to carve a serious niche for itself and currently sponsors some of the best teams in world football.
In fact, Puma is now the official match ball supplier for the Premier League from the 2025/26 season, which tells you everything about the company’s growing power in the game.
Today we look at some of the most popular soccer teams that are sponsored by Puma.
1. Switzerland
Puma has been the Swiss national team’s sole kit sponsor since 1998.
That is over 25 years of partnership, making it one of the longest-running kit deals in international football.
The German company has been associated with Switzerland for so long that it looks completely natural to see the Puma logo on their jersey at every major tournament.
Switzerland have been regulars at World Cups and European Championships throughout this partnership, and Puma has been right there with them at every step.
2. Ghana
Ghana has enjoyed a long and fruitful relationship with Puma since they started using them in 2005.
The Black Stars have attended every World Cup decked out in Puma wear since their debut at the 2006 World Cup in Germany.
Ghana are one of Africa’s most respected football nations, and Puma has been on the journey with them through some genuinely memorable moments.
Their 2026 World Cup campaign in North America will again see them fly the flag for African football in Puma kits.
3. Egypt
The Egypt national football team have had three separate contracts with Puma over the years.
The Pharaohs are one of the top soccer national teams in Africa and one of the most decorated on the continent.
They first partnered with Puma from 1999 to 2004, then again from 2006 to 2011.
The North African powerhouse returned for their third stint with Puma in 2019 and the partnership continues today.
Egypt are now back at the World Cup for the first time in modern history, wearing Puma for their 2026 campaign in North America.
4. Uruguay
Uruguay is one of the most storied football nations on the planet and Puma has been alongside them for a significant chunk of that history.
The German company first kitted the Uruguayans between 1987 and 1991 before returning for their second and current spell in 2006.
Uruguay are one of the most talented footballing nations in South America, and their Puma partnership has now stretched across nearly two decades of that story.
5. Borussia Dortmund
Puma has been the kit supplier for Borussia Dortmund since 2012 and also holds a 5% ownership stake in the German club.
In 2019, Dortmund signed a contract extension with the sportswear company worth $278 million to last until 2028.
That deal reflected just how important the BVB partnership is to Puma’s identity in global football.
Dortmund are one of the most successful clubs in German football history and their iconic yellow and black shirt, made by Puma, is one of the most recognisable in the sport.
6. AC Milan
The Italian giants AC Milan started working with Puma in 2018, replacing Adidas as their kit manufacturer.
It was recently reported that the Rossoneri renewed their kit sponsorship contract with Puma and will earn around $31.5 million yearly from the deal.
Milan are one of the most decorated clubs in European football history with seven UEFA Champions League titles and multiple Serie A crowns to their name.
Having a club of that stature in Puma’s portfolio is a huge statement for the German brand.
7. Manchester City
Manchester City and Puma have one of the most valuable kit partnerships in world football, and it just got even bigger.
City first signed a 10-year deal with Puma in 2019 worth £65 million per year, replacing previous kit suppliers Nike.
In July 2025, the two parties extended that partnership in a blockbuster new deal worth a reported £1 billion over the next 10 years, or approximately £100 million per season.
That figure surpasses the £90 million deal signed by rivals Manchester United with Adidas in 2023, making it the largest kit deal in Premier League history.
Puma was the kit supplier when City completed their historic Treble in the 2022/23 season, winning the Premier League, FA Cup, and UEFA Champions League in the same year.
The partnership covers not just Manchester City but the entire City Football Group network of clubs, making it truly global in scope.
8. Olympique Marseille
Olympique Marseille are one of the biggest and most passionate clubs in France and have been sponsored by Puma since the 2018/19 season.
The French giants have won ten Ligue 1 titles, ten Coupes de France, and three Coupes de la Ligue across their history.
They are also the only French club ever to win the UEFA Champions League, which they did in 1993.
Puma’s association with a club of that size and fanbase gives the brand serious visibility across France and beyond.
9. Serbia
Puma has been the sole kit supplier for Serbia since 2018.
Serbia played in the 2022 FIFA World Cup in Qatar wearing the German company’s branded kit, and they continue to wear Puma in their international campaigns.
The Slavic nation has produced some outstanding footballers in recent years, with players appearing at the biggest clubs across Europe.
Puma’s presence on the Serbia shirt keeps the brand visible across a highly competitive football market.
10. Valencia
Valencia are one of the biggest and most historic soccer clubs in Spain, having won six Spanish League titles and eight Copa del Rey titles throughout their history.
They have also been competitive in European football, reaching the UEFA Champions League final twice in the early 2000s.
Valencia has been sponsored by Puma since the 2019/20 season, giving the German brand a strong presence in La Liga.
11. Senegal
Senegal are one of Africa’s most powerful football nations and Puma has been manufacturing their kits since 2004.
The Lions of Teranga won the Africa Cup of Nations in 2021 and are consistently among the top seeds in African football.
Their home kit is typically white and the away kit green, both bearing the Puma logo that has become synonymous with Senegalese football over two decades.
Senegal head to the 2026 World Cup in North America as one of Africa’s most dangerous teams, and they will do so in Puma.
12. Ivory Coast
The Ivory Coast national team, the Elephants, have been sponsored by Puma since 2005 and represent one of the brand’s flagship African partnerships.
The three-time Africa Cup of Nations winners have produced some of the greatest African football legends of all time, including Didier Drogba and Yaya Touré.
Ivory Coast head to the 2026 World Cup as one of the most exciting squads in Africa, with young talents like Amad Diallo and Simon Adingra leading the charge in Puma colours.
13. Morocco
Morocco are arguably the most exciting national team in Africa right now, and they do it all in Puma.
The Atlas Lions became the first African team ever to reach the semi-finals of the FIFA World Cup at the 2022 tournament in Qatar, wearing kits manufactured by Puma after agreeing their sponsorship deal in 2019.
Morocco also had one of the best kits at the 2022 FIFA World Cup, which helped raise Puma’s profile enormously.
Heading into the 2026 World Cup, Morocco are considered one of the genuine dark horse candidates for the title.
14. Palmeiras
Palmeiras is one of the most popular and successful soccer clubs in South America, with millions of supporters and more than 80,000 affiliated fans.
In 2019, Palmeiras signed a kit deal with Puma worth $7.5 million per year, giving the German brand a major foothold in the passionate Brazilian football market.
Palmeiras have since gone on to win back-to-back Copa Libertadores titles in 2020 and 2021, making Puma’s association with the club even more visible on the continent.
15. Mamelodi Sundowns
Mamelodi Sundowns are one of the African football clubs with the most fans and the most dominant force in South African football.
Puma has sponsored Sundowns since 2016, and the relationship has coincided with one of the most successful periods in the club’s history.
The Brazilians, as they are known, have won the Premier Soccer League title a record number of times and have established themselves as one of the most feared clubs on the entire African continent.
For Puma, having Sundowns in their portfolio gives the brand a powerful presence in one of Africa’s most football-mad markets.
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These are just some of the biggest teams flying the Puma flag in world football today.
From the Premier League to Serie A, from international giants like Switzerland and Morocco to powerhouse clubs like Manchester City and AC Milan, Puma’s reach in the game has never been stronger.
With the brand now supplying the official match ball for the Premier League from 2025/26, there has never been a better time to be a Puma fan.
Check out more football content on the blog, including our breakdown of the clubs with the most trophies in football, the best African countries in football, and the best World Cup kits of all time.
