Purchasing seasons tickets are a common phenomenon for club sides around the world, especially in Europe. It’s usual to see supporters buying season tickets that will enable them to watch all their team’s home games. Season tickets have become a special revenue stream for club sides who rely on the love and affinity of their supporters who buy these tickets as a way of showing loyalty to the club. So how do season tickets work?
What is a football season ticket?
Before finding out how football season tickets work, it’s first important to know what season tickets are. Season tickets are a one-time ticket that allows football fans to watch all their team’s home games for that particular season.
Instead of buying individual tickets for each match, supporters prefer to buy one season ticket that would be discounted and end up being cheaper than if you buy all the home games individual tickets separately.
The season ticket covers not just the league games but also cup fixtures, which comes to about 26 games depending on how far the team progresses in the cup competition. As stated earlier, season tickets are a special ticketing option sold to fans by clubs. These tickets guarantee revenue streams for the club for the entire season.
Benefits of a football season ticket
Apart from the convenience of purchasing one ticket that enables you to watch almost all your team’s home games, season tickets also come with other benefits.
First, you will be given great seats in the stadium where you can have a good view of the match.
Season ticket holders could also enjoy discounted services at the club store or food vendors around the stadium. Over the years, season ticket holders have become the ultimate status symbol of supporters who want to show how dear a club is to them.
Apart from discounts, season ticket holders also enjoy refunds on their tickets if the home games on it weren’t exhausted. Options are also provided for the games the season ticket might opt out of watching.
Over the years, season tickets have become a sort of avenue for fans to voice their displeasure at the way the club is being run or protest the performance of the team in general. Fans have been known to refuse to use their tickets or even destroy them. Sometimes fans will collectively refuse to purchase season tickets for the next season leading to empty stands and reduced revenue for the club to tap from.